Take Control of App Permissions and Protect Your Personal Data

The Apps and Privacy video is a 3:23 educational resource that helps users understand how everyday apps collect, track, and use personal data—and what they can do to take back control. From social media platforms and payment apps to games and utility tools, many of the apps people rely on daily gather far more information than users realize.

This video breaks down how popular platforms analyze behavior, track activity, and use personal data to shape content, advertising, and even financial outcomes. It highlights real-world examples, such as social media profiles being visible to strangers or employers, apps collecting location and usage data, and connected services influencing decisions like insurance rates.

More importantly, the video provides simple, actionable steps viewers can take immediately. These include reviewing app permissions, limiting unnecessary data access, adjusting privacy settings, setting social profiles to private, and removing unused apps. The message is clear: small changes can significantly reduce risk.

Designed for users of all technical levels, this video avoids jargon and focuses on practical awareness and behavior change. It’s ideal for organizations looking to promote digital privacy, device safety, and responsible app usage across employees and their families.

This resource can be custom-branded with your organization’s logo, ensuring it aligns with your cybersecurity program and strengthens engagement across your audience.

Ideas for How to Use This Resource:

• Share in data privacy or cybersecurity awareness campaigns
• Include in onboarding for new employees or interns
• Add to LMS or intranet as a digital privacy training module
• Use during lunch-and-learns or team discussions on app safety
• Send to employees’ families to promote safer device use at home
• Pair with other privacy resources for a focused awareness bundle